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Light Visits Westmoreland Elementary School

Westmoreland, N.H. - February 15, 2011 - Two Westmoreland Elementary School students had quite a contribution to Show and Tell today. On Feb.15, students Ross and Callie O'Neil went to school like every other day, except they were joined by New England Patriots Tackle Matt Light as their guest of honor for a special school assembly.

The students' mother, Lisa O'Neil, was the winner of the "Score a Patriot for your Kid's Class" promotion sponsored by the New England Patriots, Shaw's Supermarket and Frito-Lay, Quaker Oats, and Pepsi Beverages Company - all divisions of PepsiCo. The promotion ran from Sept. 17 through Oct. 7. Lisa delivered the exciting news to Ross and Callie on Christmas morning.

"We're huge Patriot fans, so we feel very fortunate to have won this opportunity, not only for ourselves, but for the entire Westmoreland School and community," said Lisa.

Light met Ross and Callie at their school, and was the guest of honor at an assembly for the entire school. Light met with the student body and participated in a question and answer session to discuss his NFL career, his role with the Patriots and their 2010 winning season.

"These are the type of moments that kids will remember for years to come," said Kiran Smith, director of marketing at Shaw's. "We are fortunate to have great partnerships with the Patriots and PepsiCo to make these types of events happen in our local communities."

"We are proud to have such strong partnerships with Shaw's and the Patriots that help make programs like this possible," said Eric Farias, Pepsi Beverages Company key account manager. "Events like this articulate our commitment to the communities in which we live and work, and are consistent with PepsiCo's Performance with Purpose mission. We're glad we could contribute to such a fun experience."

Each year, Pepsi Beverages Company and Shaw's Supermarkets combine efforts, and use their respective partnerships with the New England Patriots to develop fun and engaging promotions for consumers. The "Score a Patriot for your Kid's Class" promotion was sponsored by Pepsi, Frito-Lay, Quaker, Shaw's and the Patriots in a demonstration of their shared commitments to local New England communities.

About Shaw's Supermarkets
Shaw's, Osco and Star Market are part of the nationwide SUPERVALU® INC. (NYSE: SVU) family of grocery stores. Shaw's is one of the oldest continuously operated supermarkets in the United States with its roots dating to 1860. Throughout five New England states, there are 169 store locations employing approximately 25,000 associates. For more information about Shaw's, visit the all-new web site at: www.shaws.com.
About New England Patriots Tackle Matt Light
Matt Light started all 16 games at left tackle for a Patriots offense that finished first in the NFL in total scoring in 2010. Light protected the AP offensive player of the year QB Tom Brady's blind side as part of an offensive line that allowed just 25 sacks as Brady led the NFL in passing touchdowns and passer rating. Light also blocked for a Patriots running game that finished second in the NFL with 19 rushing touchdowns and helped BenJarvus Green-Ellis became the first Patriots rusher to gain 1,000 yards since 2004. Light is committed to serving others through numerous community programs, events and The Light Foundation. Through his community efforts he works to positively impact the lives of youth.

About Pepsi Beverages Company
Pepsi Beverages Company (PBC) is PepsiCo's beverage manufacturing, sales and distribution operating unit in the United States, Canada and Mexico. PBC handles approximately 75 percent of PepsiCo's North America beverage volume. Its diverse portfolio includes some of the world's most widely recognized beverage brands, including Pepsi, Mountain Dew, Sierra Mist, Aquafina, Gatorade, SoBe, Lipton, and Amp Energy. In many markets, PBC also manufactures and distributes non-Pepsi brands, including Dr Pepper, Crush, ROCKSTAR, and Muscle Milk. The operating unit is headquartered in Westchester County, New York and employs approximately 70,000 people. Learn more about PBC at www.pepsico.com/pbc.

About PepsiCo
PepsiCo offers the world's largest portfolio of billion-dollar food and beverage brands, including 19 different product lines that each generate more than $1 billion in annual retail sales. Our main businesses - Frito-Lay, Quaker, Pepsi-Cola, Tropicana and Gatorade - also make hundreds of other nourishing, tasty foods and drinks that bring joy to our consumers in more than 200 countries. With annualized revenues of nearly $60 billion, PepsiCo's people are united by our unique commitment to sustainable growth, called Performance with Purpose. By dedicating ourselves to offering a broad array of choices for healthy, convenient and fun nourishment, reducing our environmental impact, and fostering a diverse and inclusive workplace culture, PepsiCo balances strong financial returns with giving back to our communities worldwide. For more information, please visit www.pepsico.com.

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