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NFL continues tradition during Thanksgiving Day Game

NFL continues tradition during Thanksgiving Day games with halftime entertainment

Musical stars Boyz II Men and Jessica Simpson perform in Detroit and Dallas to benefit United Way of America and Salvation Army

One of America's favorite traditions on Thanksgiving Day – watching NFL games with family and friends – continues to get better. The NFL and its teams will again provide musical entertainment during the halftime shows that will be televised live by CBS and FOX on Thursday, November 23. The halftime shows will help create awareness for the United Way of America and The Salvation Army.

The annual NFL and United Way halftime show in Detroit will feature a special live performance by Boyz II Men. The Grammy Award-winning group will sing hits from past albums as well as from their current critically acclaimed release, Nathan Michael Shawn Wanya. Their performance will air live on CBS during the 12:30 PM (ET) game between the Detroit Lions and the New England Patriots.

The Thanksgiving Day halftime show celebrates the United Way's 27-year partnership with the NFL and serves as a thank you to the millions of donors and volunteers who have helped United Way make a visible impact on communities. This marks the third year for the NFL and United Way halftime show.

The Salvation Army and the Dallas Cowboys will celebrate the 2000 National Kettle Kick-Off holiday fundraising campaign during the halftime show of the Cowboys-Vikings Thanksgiving Day game. The game and halftime show will be nationally televised at 4:30 PM (ET) on FOX. This year's halftime extravaganza will feature Dallas native and multi-platinum recording artist Jessica Simpson performing "I think I'm in Love" from her debut album Sweet Kisses. Twelve-year old Billy Gillman will also perform a special version of his platinum hit "One Voice."

The Cowboys have a long history with the Salvation Army. The team and staff are actively involved with Salvation Army programs and services and the Cowboys' association with network television has spawned a donation of $20 million worth of airtime. This is the fourth consecutive year the Cowboys have dedicated the Thanksgiving Day halftime show to help draw attention to the National Kettle Kick-Off. The Salvation Army has approximately 9,000 centers of operation in local communities nationwide and all kettle contributions go directly to support local programs. Beginning November 24, people will see more than 20,000 red kettles this holiday season.

The Thanksgiving Day games each attract more than 40 million American viewers.

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